Email Marketing & Email Automation
Email marketing is one of the most cost effective digital marketing channels you have. You are speaking to people who already know you, and who chose to hear from you.
Our email marketing agency builds strategies that bring customers back. We plan the campaigns, write the emails, set up the automations and report on what they earn. Clear, simple and measured.
Our Email Marketing Services
Content Creation for Email Campaigns
Automated Email Series
Save time and nurture leads with personalised, automated email workflows. From welcome series to cart abandonment and re-engagement campaigns, we set up and optimise automations on platforms like Mailchimp, Klaviyo, and Omnisend to keep your audience engaged.
Ecommerce Email Marketing
Audience Segmentation
Deliver the right message to the right audience at the right time. Using advanced segmentation techniques, we help you target specific groups based on demographics, behaviour, and purchase history, ensuring higher engagement rates.
Data & User Analysis
Understanding your audience is key to a successful email marketing strategy. We provide in-depth data analysis to track user behaviour, campaign performance, and key metrics, giving you actionable insights to refine your approach.
A/B Testing
Take the guesswork out of email optimisation. Our team runs A/B tests on subject lines, designs, and content to identify what resonates most with your audience, ensuring every campaign delivers maximum impact.
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CASE STUDY
Evergreen Rural, Hassocks
A rural land practice that needed a look and a website to match the quality of its advice.
What we did:
- Full re-brand
- New website development
- Filming for the new site
- A concise PR strategy
Why Choose Us?
Partner with us as your email marketing agency and take your campaigns to the next level. Whether you are a B2B business or an ecommerce brand, we will help you get more from every send.
- Proven experience with B2B email marketing and ecommerce email marketing.
- Expertise in industry-leading platforms like Mailchimp, Klaviyo, and Omnisend.
- Tailored strategies for businesses in the UK, designed to meet your unique goals.
- A focus on delivering measurable ROI and long-term customer engagement.
Types of email marketing campaigns we run
- Welcome series that introduce your products or services to new subscribers.
- Newsletters with useful news, offers and a clear call to action.
- Abandoned cart emails that bring back shoppers who left before buying.
- Re-engagement campaigns that wake up quiet subscribers.
- Customer loyalty emails that reward and retain your existing customers.
Choosing an email marketing platform
The right email marketing platform depends on your list size, your products or services and your budget. We work with tools such as Mailchimp, Klaviyo and Omnisend, and we will recommend the simplest option that does the job rather than the most expensive. If you already have a platform, we can work inside it. Our aim is to keep the tools simple so your team can use them after we have set them up.
How email fits your wider digital marketing strategies
Email works hardest alongside the rest of your marketing. SEO and Google Ads bring people in. Email keeps them. It turns one time visitors into repeat customers, and gives you a channel you own rather than one controlled by a social platform. We test subject lines, layouts and calls to action, so every send teaches us something.
Ready to Turn Your Inbox Into a Revenue Channel?
Most email lists get sent at, not spoken to, and open rates prove it. Let us find out where your emails are losing people. Then we will build campaigns that get opened, read and clicked, and turn your list into one of your most reliable sources of sales.
Email Marketing FAQ's
How can I improve my email open rates?
The key to higher open rates is crafting compelling subject lines, personalising content, and sending emails at the right time. Segmentation also plays a big role in ensuring emails reach the right audience.
How we can help: A marketing agency can handle this for you—A/B testing subject lines, refining your audience segmentation, and ensuring your emails stand out in crowded inboxes. That way, you can focus on running your business while we optimise engagement.
What’s the best way to grow my email list?
A high-quality email list is built through lead magnets (e.g., exclusive offers, free resources), optimised sign-up forms, and ethical list-building strategies.
How we can help: We create and implement list-building strategies tailored to your business, ensuring steady and organic growth while remaining GDPR-compliant. No more worrying about whether your list is growing the right way—we’ll take care of it.
How often should I send marketing emails?
The right frequency depends on your industry and audience. Generally, 1–4 emails per month keep engagement high without overwhelming subscribers. A/B testing can help find the ideal balance.
How we can help: We analyse audience behaviour and tailor your email frequency for maximum impact. With our expertise, you won’t have to guess how often to send emails—we’ll ensure your campaigns stay relevant and effective.
How do I reduce my email unsubscribe rate?
High unsubscribe rates can be caused by irrelevant content, too many emails, or a lack of audience segmentation. The key is to send valuable, engaging emails that align with your audience’s needs.
How we can help: We craft strategic email campaigns that keep your subscribers engaged. From audience segmentation to high-quality content, we ensure your emails add value rather than drive people away.
How can I measure the success of my email campaigns?
The success of an email campaign is measured through open rates, click-through rates, conversion rates, and unsubscribe rates. Tracking these metrics helps refine future campaigns for better results.
How we can help: We provide detailed performance reports and actionable insights, so you don’t have to analyse the data yourself. We handle everything—from testing and tracking to refining future emails—so you can focus on growing your business.