Meta Ads (Facebook & Instagram) Advertising

Social media advertising is one of the most effective ways to reach and engage your target audience. Our Brighton-based digital marketing agency specialises in Meta Ads (Facebook & Instagram) to help businesses generate leads, drive sales, and boost brand awareness.

With expert audience targeting, creative ad design, and data-driven strategies, we maximise your return on investment.

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Our Meta Ads Services

Meta Ads Campaign Management

We create and manage high-converting Meta Ads campaigns tailored to your business goals. Whether it’s lead generation, ecommerce sales, or brand awareness, we ensure every ad is optimised for success.

Audience Targeting & Retargeting

Reaching the right audience is key. We use detailed targeting, including demographics, interests, behaviours, and custom audiences, to ensure your ads appear in front of the most relevant users.

Creative Ad Design & Copywriting

Thumb-stopping visuals and persuasive copy are crucial for social media ads. Our team designs engaging images, videos, and ad copy that capture attention and drive action.

A/B Testing & Campaign Optimisation

We continuously test different ad creatives, headlines, and audiences to refine your campaigns and improve performance. Our data-driven approach ensures you get the best results for your budget.

Ecommerce & Lead Generation Ads

Whether you’re an online store looking to increase sales or a service-based business generating leads, we craft ad strategies that convert. Our expertise includes Facebook Shops, Instagram Shopping, and lead form ads.

Performance Tracking & Reporting

We provide clear, actionable insights into your ad performance. From impressions and clicks to conversions and ROI, our detailed reports help you understand what’s working and where to improve.

Client Testimonials

Other
Marketing
Services

We offer a full range of digital marketing services designed to boost your online presence, attract more customers, and drive real results. Whether you need SEO, paid advertising, content creation, or website optimisation, our expert team will create a strategy tailored to your business goals. Explore our services below.

Why Choose Us?

Expert management of Facebook & Instagram Ads

Advanced audience targeting and retargeting strategies

Data-driven optimisation for maximum ROI

Engaging creative assets that convert

Transparent reporting with clear insights

A Brighton-based agency with a deep understanding of UK markets

Partner with us to turn Meta Ads into a powerful growth tool for your business.

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Meta Ads FAQ's

How do Meta (Facebook & Instagram) ads work?

Meta Ads use a pay-per-click (PPC) model where businesses create targeted ads that appear in users’ Facebook and Instagram feeds, Stories, and other placements. You can target audiences based on location, interests, behaviours, and more.

How we can help: We manage your entire ad strategy—from audience targeting to ad creative—ensuring your budget is spent effectively and your ads drive real results.

Budgets vary depending on your goals, industry, and competition. Even a small budget can generate results if spent wisely with proper targeting and optimisation.

How we can help: We determine the best budget for your objectives, ensuring you get the highest return on investment without overspending.

The best ad format depends on your goals:

  • Image & Video Ads for engagement and brand awareness.

  • Carousel Ads to showcase multiple products.

  • Story Ads for immersive, full-screen experiences.

  • Lead Ads to capture customer details directly from the platform.

How we can help: We create high-performing ad campaigns tailored to your audience, choosing the best formats to increase conversions.

Strong ad visuals, compelling copy, audience segmentation, A/B testing, and retargeting can significantly boost ad performance and lower costs.

How we can help: We continuously test and refine your ads, improving performance over time so you get better results without the guesswork.

Key metrics like click-through rate (CTR), engagement, cost per result, and return on ad spend (ROAS) help measure success and identify areas for improvement.

How we can help: We provide clear, data-driven insights and handle all tracking and optimisation—so you can focus on your business while we ensure your ads perform at their best.

Book your FREE
discovery call with Stuart.

Stuart Farrell-Humphrey

Founder of Phoenix Marketing

Trusted By Our Clients