Google Ads & PPC Advertising Services

In today’s fast-paced digital world, Google PPC advertising is a powerful way to attract high-intent customers, generate leads, and maximise your return on investment.

As a leading digital marketing agency in Brighton, Sussex, we specialise in creating data-driven PPC campaigns that deliver measurable results.

A woman in orange looks at a pc with her co-worker

Our Google Ads & PPC Services

Google Ads Campaign Management

We create, manage, and optimise high-performing Google Ads campaigns tailored to your business goals. Whether you need Search, Display, or Shopping Ads, we ensure your campaigns are structured for maximum performance.

Keyword Research & Strategy

Effective PPC starts with the right keywords. We conduct in-depth keyword research to target the most relevant search terms, ensuring your ads reach the right audience while minimising wasted spend.

Landing Page Optimisation

A well-optimised landing page is key to converting clicks into customers. We design and refine landing pages to improve user experience, reduce bounce rates, and increase conversions.

Ad Copywriting & A/B Testing

Compelling ad copy is essential for driving engagement. Our expert copywriters craft persuasive ad text and continuously test variations to improve click-through rates and ad performance.

PPC Analytics & Performance Tracking

We provide detailed reporting and analysis, tracking key performance metrics such as conversions, cost per acquisition, and ROI. Our insights help refine your strategy for continuous improvement.

Google Shopping & E-commerce PPC

For e-commerce businesses, we set up and optimise Google Shopping campaigns, ensuring your products appear prominently in search results and drive high-intent buyers to your store.

Client Testimonials

Other
Marketing
Services

We offer a full range of digital marketing services designed to boost your online presence, attract more customers, and drive real results. Whether you need SEO, paid advertising, content creation, or website optimisation, our expert team will create a strategy tailored to your business goals. Explore our services below.

Why Choose Us?

Expert management of Google Ads for local and national businesses

Data-driven PPC strategies designed for maximum ROI

Continuous campaign optimisation and A/B testing

A Brighton-based agency with a deep understanding of UK markets

Partner with us for a results-driven PPC strategy that grows your business.

PPC Advertising FAQ's

How do Google Ads work?

Google Ads is a pay-per-click (PPC) advertising platform where businesses bid on keywords to display ads at the top of search results. You only pay when someone clicks on your ad.

How we can help: We handle everything—from keyword research to ad creation and bid management—ensuring your ads reach the right audience and deliver results without wasting your budget.

Your budget depends on your industry, competition, and goals. Some businesses see results with a few hundred pounds a month, while others invest thousands for greater reach.

How we can help: We analyse your market and recommend a budget that maximises ROI, so you get the best results without overspending.

Optimising keywords, refining ad copy, improving landing pages, and adjusting bids can boost your ad performance and lower your cost per click (CPC).

How we can help: We continuously monitor and optimise your campaigns, ensuring they stay cost-effective and drive high-quality leads while you focus on running your business.

  • Search Ads appear in Google search results when users look for specific terms.

  • Display Ads appear on websites, YouTube, and apps, showing visually engaging ads to a broader audience.

How we can help: We create the right ad strategy for your business, using the best ad formats to drive clicks, conversions, and brand awareness.

Key performance indicators (KPIs) like click-through rate (CTR), conversion rate, cost per conversion, and return on ad spend (ROAS) show how well your ads are performing.

How we can help: We provide detailed reports with clear insights, so you always know what’s working. We handle tracking, testing, and optimising—so you get better results with less effort.

Book your FREE
discovery call with Stuart.

Stuart Farrell-Humphrey

Founder of Phoenix Marketing

Trusted By Our Clients